Boston’s Leading Generative AI SEO Companies

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    Targets we’ve achieved:
    Increased US Software Development Company's annually acquired clients by 400% *
    Generated 50+ business opportunities for UK Architecture & Design Services Provider *
    Reduced cost per lead by over 6X for Dutch Event Technology Company *
    Reached out to 13,000 target prospects and generated 400 opportunities for Swiss Sports Tech Provider *
    Boosted conversion rate of Ukrainian IT Company by 53.6% *
    Increased US Software Development Company's annually acquired clients by 400% *
    Generated 50+ business opportunities for UK Architecture & Design Services Provider *
    Reduced cost per lead by over 6X for Dutch Event Technology Company *
    Reached out to 13,000 target prospects and generated 400 opportunities for Swiss Sports Tech Provider *
    Boosted conversion rate of Ukrainian IT Company by 53.6% *
    Increased US Software Development Company's annually acquired clients by 400% *
    Generated 50+ business opportunities for UK Architecture & Design Services Provider *
    Reduced cost per lead by over 6X for Dutch Event Technology Company *
    Reached out to 13,000 target prospects and generated 400 opportunities for Swiss Sports Tech Provider *
    Boosted conversion rate of Ukrainian IT Company by 53.6% *
    Increased US Software Development Company's annually acquired clients by 400% *
    Generated 50+ business opportunities for UK Architecture & Design Services Provider *
    Reduced cost per lead by over 6X for Dutch Event Technology Company *
    Reached out to 13,000 target prospects and generated 400 opportunities for Swiss Sports Tech Provider *
    Boosted conversion rate of Ukrainian IT Company by 53.6% *
    Increased US Software Development Company's annually acquired clients by 400% *
    Generated 50+ business opportunities for UK Architecture & Design Services Provider *
    Reduced cost per lead by over 6X for Dutch Event Technology Company *
    Reached out to 13,000 target prospects and generated 400 opportunities for Swiss Sports Tech Provider *
    Boosted conversion rate of Ukrainian IT Company by 53.6% *
    Increased US Software Development Company's annually acquired clients by 400% *
    Generated 50+ business opportunities for UK Architecture & Design Services Provider *
    Reduced cost per lead by over 6X for Dutch Event Technology Company *
    Reached out to 13,000 target prospects and generated 400 opportunities for Swiss Sports Tech Provider *
    Boosted conversion rate of Ukrainian IT Company by 53.6% *
    AI Summary
    Max Mykal
    Co-Founder @ Lengreo

    Boston has long had a reputation for punching above its weight in tech and innovation. With its mix of universities, startups, and enterprise players, it’s no surprise the city has become a natural hub for AI development, especially in fields like healthcare, finance, and, increasingly, digital marketing. As generative AI moves from experimental labs into real-world use, companies here are starting to rethink how content gets made, optimized, and delivered.

     

    In the SEO world, that shift is already happening. Generative AI isn’t just writing blog posts or spinning up meta descriptions, it’s changing how brands analyze search intent, structure content strategies, and respond to shifting algorithms. Boston-based teams are digging into this potential, blending AI with human expertise to build smarter, faster, and more adaptive SEO systems. From product companies to service providers, these are the groups helping reshape how SEO works in a generative age.

    1. LenGreo

    1. LenGreo

    At LenGreo, we focus on helping B2B companies adapt to how people actually search today. That means going beyond traditional SEO and building strategies that align with how AI tools like ChatGPT or Perplexity surface information. With roots in digital strategy and a focus on innovation, we’re based in Europe but work closely with clients across the US, including those in Boston. Our approach mixes SEO, lead generation, and web development in a way that feels practical and tailored to each team we support.

    We don’t walk in with a pre-written playbook. Instead, we integrate into your team and adjust tactics based on what’s actually going to move the needle for your business. When it comes to AI-driven search, our goal is to help your brand become the kind of answer AI tools choose first. Whether that’s through structured content, better markup, or smarter keyword context, we handle the behind-the-scenes changes that make a real difference. For companies in Boston navigating the shift to generative search, we’re here to make that transition feel doable.

     

    Key Highlights:

    • Collaborative approach focused on real business goals.
    • Experience across biotech, SaaS, cybersecurity, and more.
    • AI Search Optimization tailored to current search trends.
    • Option for in-person meetings in Central Europe.
    • Focus on long-term strategy, not quick fixes.

     

    Services:

    • AI Search Engine Optimization.
    • Traditional SEO and content strategy.
    • B2B Lead Generation.
    • Web Development for growth-focused businesses.
    • Integrated inbound and outbound marketing.

     

    Contact information:

    Our cases
    SEO for BIM & VDC Services Provider
    SEO for BIM & VDC Services Provider
    PPC For Adult Content Platform
    PPC For Adult Content Platform
    Biological Age Blood Testing Kit
    Biological Age Blood Testing Kit
    2. WillowTree

    2. WillowTree

    WillowTree works with a range of global companies to create digital products and AI solutions that support business goals and improve customer experiences. Their team brings together design, engineering, and artificial intelligence under one roof to help organizations solve complicated problems and build practical tools. Although their roots aren’t exclusive to Boston, they maintain strong collaborations with companies across the region through their integrated project teams and digital partnerships.

    They focus on blending AI with real-world business use cases, including generative AI strategies, automation, and custom AI agents. Instead of separating design from tech, they combine multiple disciplines into what they call ‘tiger teams’ that handle everything from product design to data engineering. Whether it’s speeding up product delivery or rethinking digital workflows, their work leans into how companies can actually use AI now not just talk about it.

     

    Key Highlights:

    • Cross-functional teams combining AI, design, and engineering.
    • Strong presence in high-stakes, high-speed product delivery.
    • Focused on outcomes rather than just experimentation.
    • Projects include AI-driven credit scoring and loyalty platforms.
    • Partnerships with major consumer brands and financial services.

     

    Services:

    • Generative AI and automation solutions.
    • AI and data strategy consulting.
    • AI engineering and deployment.
    • Customer experience and digital product design.
    • Data engineering and analytics.

     

    Contact information:

    • Website: www.willowtreeapps.com
    • E-mail: info@willowtreeapps.com
    • Address: 40 Cambridge Street, Charlestown, Boston, MA 02129
    • Phone: +1-888-329-9875

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      3. Novus

      3. Novus

      Novus focuses on building AI platforms that support everyday business operations by connecting different systems, workflows, and tasks through one interface. Their core product, Dot, serves as a multi-agent orchestration tool that brings together various AI models and assistants to streamline things like content generation, sales automation, and workflow management. While they operate globally, they maintain ties to Boston through the broader tech ecosystem and partnerships.

      Dot includes over 100 agents, each built for specific multi-step tasks, and companies can create their own agents using a no-code interface. They’ve also developed tools tailored to content teams, like Dot Content, which helps CMOs and marketers manage SEO and brand consistency without jumping between platforms. From managing blog posts to handling fact-checking and tone alignment, they aim to turn AI into something that blends easily into existing business tools and habits.

       

      Key Highlights:

      • Multi-agent platform that supports complex workflows.
      • No-code environment for building custom AI agents.
      • SEO-focused content tools for marketing teams.
      • Integrates with popular CMS platforms like WordPress and Shopify.
      • Flexible deployment options, including on-premise and cloud.

       

      Services:

      • Generative AI content creation and publishing.
      • SEO-focused blog generation and optimization.
      • Automated workflow management for sales, support, and finance.
      • Custom AI agent development for internal processes.
      • Real-time document analysis and data extraction.

       

      Contact information:

      • Website: www.novusasi.com
      • E-mail: hello@novusasi.com
      • Facebook: www.facebook.com/novusasi
      • Twitter: x.com/novusasi
      • LinkedIn: www.linkedin.com/company/novusasi
      • Instagram: www.instagram.com/novusasi
      4. Teikametrics

      4. Teikametrics

      Teikametrics works with ecommerce sellers to streamline how they manage advertising, inventory, and product listings using AI-driven tools. Their platform focuses on helping businesses optimize performance across major marketplaces like Amazon and Walmart without needing to manually adjust every bid or campaign setting. Although they operate on a global scale, their work has clear touchpoints with Boston’s ecommerce and tech community, including collaboration with local brands and sellers.

      What stands out is how they’ve built AI into multiple layers of marketplace strategy, from bidding automation to SEO content optimization through their GenAI Smart Pages tool. Instead of just offering dashboards, they’ve integrated predictive analytics and customizable automation features that support real-time decisions. For companies trying to scale across multiple marketplaces, Teikametrics provides tools that make SEO and ad performance work more closely together.

       

      Key Highlights:

      • AI-powered platform designed for marketplace sellers.
      • Built-in SEO optimization through GenAI Smart Pages.
      • Real-time inventory alerts and demand forecasting.
      • Tools designed to support both advertising and listings.
      • Custom automation features to reduce manual effort.

       

      Services:

      • Marketplace advertising optimization for Amazon and Walmart.
      • Generative AI-powered product page content creation.
      • Predictive bidding and ad automation.
      • Inventory forecasting and stock management tools.
      • Performance tracking and data-driven campaign insights.

       

      Contact information:

      • Website: www.teikametrics.com
      • E-mail: info@teikadev.wpengine.com
      • Facebook: www.facebook.com/Teikametrics
      • Twitter: x.com/Teikametrics
      • LinkedIn: www.linkedin.com/company/teikametrics
      5. MacRAE’S

      5. MacRAE’S

      MacRAE’S works with businesses in Boston and across North America to support digital visibility using a mix of organic SEO and AI-enhanced strategies. With over a century of B2B marketing history and a long-standing presence in industrial directories, they’ve built their approach on combining traditional SEO methods with tools tailored to modern AI search models like ChatGPT, Google’s AI Overviews, and Gemini. Their background in the manufacturing and service sectors gives them a practical understanding of what it takes to generate quality leads and stay visible in increasingly competitive online spaces.

      Their AI SEO services focus on helping businesses appear in AI-generated summaries, aiming to keep clients ahead in the evolving search landscape. They optimize content not just for Google and Bing, but for the large language models (LLMs) that shape how people find answers today. This includes fine-tuning metadata, structuring pages for AI readability, and aligning content with what these systems tend to prioritize. MacRAE’S doesn’t just run campaigns they build frameworks that are responsive to shifts in how search actually works now.

       

      Key Highlights:

      • Over 20 years of experience with SEO for industrial and B2B sectors.
      • Combines traditional SEO with AI-focused enhancements.
      • Tailors strategies for platforms like ChatGPT and Google’s AI Overviews.
      • Emphasizes technical SEO, structured data, and page architecture.
      • Supports long-term visibility through proactive content planning.

       

      Services:

      • AI SEO for large language models (LLMs).
      • Organic search engine optimization.
      • Search engine marketing (SEM).
      • Website design and development.
      • E-commerce and app marketing.
      • Server and cloud infrastructure support.
      • Website malware removal and maintenance.
      • Data-driven performance tracking and reporting.
      • On-page and off-page optimization.
      • Competitor and technical audits for SEO.

       

      Contact information:

      • Website: macraes.com
      • Facebook: www.facebook.com/macraesmarketing
      • Twitter: x.com/MacRAEsMarkting
      • LinkedIn: www.linkedin.com/company/macraes
      • Instagram: www.instagram.com/macraesmarketing
      • Address: 507 Lakeshore Rd. E., Suite 206, Mississauga L5G 1H9, Canada
      • Phone: +1-877-629-6104
      6. Boston SEO Services

      6. Boston SEO Services

      Boston SEO Services focuses on helping local businesses improve their visibility not just in Google, but also in newer AI-driven search tools like ChatGPT, Bing, and Perplexity. They take a practical approach to SEO, targeting specific industries such as legal, home services, ecommerce, and B2B by aligning content and website strategy with how modern search and AI systems evaluate online credibility. While they’re based in Massachusetts, their work spans both local and national SEO needs.

      Their AI Visibility Review is one way they bridge the gap between traditional SEO and AI search results. It looks at how businesses are interpreted by AI models and gives suggestions to help improve their presence in conversational answers and featured responses. They tend to focus on high-intent visibility, helping clients show up when people are asking specific service-related questions to voice assistants or chatbots. It’s a shift from just ranking pages to being chosen by algorithms that prioritize trust and clarity.

       

      Key Highlights:

      • Based in Massachusetts with a focus on AI-powered search visibility.
      • Industry-specific strategies for sectors like legal, B2B, ecommerce, and health.
      • Helps businesses appear in tools like ChatGPT, Perplexity, and Bing AI.
      • Offers a practical AI visibility scan with actionable suggestions.
      • Supports multi-location and franchise SEO management.

       

      Services:

      • AI search optimization for tools like ChatGPT and Bing.
      • Local and hyperlocal SEO targeting.
      • Industry-specific content and keyword strategies.
      • Technical SEO and website audits.
      • AI visibility reporting and consultation.

       

      Contact information:

      • Website: bostonseoservices.org
      • Address: 30 Newbury St, Boston, MA 02116
      7. Zozimus

      7. Zozimus

      Zozimus is a Boston-based digital marketing and PR agency that’s been around for over two decades. They’ve adapted their services over time to stay current, and one of their more recent focus areas is Generative Engine Optimization (GEO) — an approach built around helping brands show up in AI-powered search tools like ChatGPT, Gemini, and Perplexity. Rather than sticking to traditional keyword-based SEO alone, they center their work on how AI platforms interpret content in real time and respond to conversational queries.

      Their GEO strategy looks at things like content structure, semantic depth, and machine readability. They put effort into building contextual relevance rather than chasing rankings, using tools like schema markup and topic clusters to help AI engines better understand the content. For companies in Boston looking to stay visible in emerging search environments, Zozimus focuses on tailoring content for how AI processes information, not just how search engines index it.

       

      Key Highlights:

      • Over 20 years of digital marketing experience based in Boston.
      • Focus on Generative Engine Optimization for AI-powered search platforms.
      • Uses structured data and schema to support content visibility.
      • Emphasis on contextual relevance and conversational search alignment.
      • Combines local optimization with semantic content strategy.

      Services:

      • Generative Engine Optimization (GEO) for ChatGPT, Gemini, and others.
      • Structured data and schema implementation.
      • Content contextualization and FAQ strategy.
      • Local search optimization for Boston-based businesses.
      • Authority-building through thought leadership and link strategy.
      • Data analytics for AI-driven visibility performance.

       

      Contact information:

      • Website: zozimus.com
      • E-mail: info@zozimus.com
      • Facebook: www.facebook.com/Zozimusagency
      • Twitter: x.com/ZozimusAgency
      • LinkedIn: www.linkedin.com/company/zozimusagency
      • Instagram: www.instagram.com/zozimusagency
      • Address: 25 New Chardon St, Suite 6164, Boston, MA 02114
      8. Brafton

      8. Brafton

      Brafton is a Boston-based agency that combines creative content production with data-driven SEO and technology. They’ve been in the digital marketing space for over 15 years, developing a wide range of SEO and content strategies for B2B and B2C companies across different industries. Their work goes beyond traditional SEO by including Generative Engine Optimization (GEO) services that help brands show up in AI-generated responses from tools like ChatGPT, Gemini, and Google’s AI Overviews.

      Their approach to GEO blends structured content, semantic depth, and technical formatting that aligns with how large language models process and cite information. Instead of focusing purely on rankings or clicks, Brafton puts more attention on visibility within AI answers, brand presence in zero-click environments, and citation tracking. They tailor these strategies based on the client’s goals, market, and current AI search behaviors, aiming to keep content relevant and discoverable as AI becomes more integrated into how people search.

       

      Key Highlights:

      • Based in Boston with over 15 years of SEO and content marketing experience.
      • Combines SEO, content strategy, and proprietary marketing tech.
      • Specializes in generative engine optimization for AI search platforms.
      • Tracks AI citations and brand presence in zero-click search environments.
      • Monitors AI search trends to keep strategies current and adaptive.

       

      Services:

      • Generative Engine Optimization for platforms like ChatGPT, Gemini, and Perplexity.
      • Structured content and schema markup implementation.
      • Priority keyword research for AI-dominant search queries.
      • Brand sentiment analysis in AI-generated content.
      • Authority building through backlinks and external publishing.
      • AI search performance tracking and competitor benchmarking.

      Contact information:

      • Website: www.brafton.com
      • E-mail: info@brafton.com
      • Facebook: www.facebook.com/Brafton
      • Twitter: x.com/Brafton
      • LinkedIn: www.linkedin.com/company/brafton
      • Instagram: www.instagram.com/brafton
      • Address: 2 Oliver St Suite 904, Boston, MA 02109
      • Phone: (617) 206-3040

       

      9. Jason Shaffer Group

      9. Jason Shaffer Group

      The Jason Shaffer Group is a Boston-based SEO agency that takes a hands-on, transparent approach to search optimization, including AI-focused strategies. Founded in 2012, they’ve kept their model intentionally lean, offering personalized campaigns without long-term contracts or flashy upsells. What sets them apart is the blend of traditional SEO with what they call AI SEO – strategies aimed at helping businesses show up not only in search engines like Google, but also in AI-generated results from tools like ChatGPT and Perplexity.

      Their perspective on AI SEO is practical. Instead of treating it as a separate service, they see it as an evolution of how search works. Since AI tools pull from major search engines to answer user questions, their work is focused on ensuring their clients’ content is well-positioned to be cited, recommended, or summarized accurately. They rely heavily on analytics, update performance regularly, and act fast when trends shift. For Boston businesses looking for visibility in both traditional and AI-influenced search, JSG offers a mix of strategy, speed, and straightforward communication.

       

      Key Highlights:

      • Boston-based SEO agency founded in 2012.
      • Combines traditional and AI-driven search strategies.
      • Transparent, no-contract service model.
      • Real-time progress tracking with open access to data.
      • Small, experienced team with direct client access.

       

      Services:

      • AI SEO for platforms like ChatGPT, Perplexity, and Google AI-Mode.
      • Custom SEO campaigns based on real-time data and analytics.
      • PPC and SEO integration for shared keyword and conversion insights.
      • On-page optimization, technical SEO, and keyword strategy.
      • Simple, transparent pricing with no hidden fees or long-term commitments.

      Contact information:

      • Website: www.jasonshaffer.net
      • E-mail: team@jasonshaffer.net
      • Facebook: www.facebook.com/JasonShafferGroup
      • LinkedIn: www.linkedin.com/company/jasonshaffergroup
      • Address: 4075 Linglestown Road, Suite 147, Harrisburg, PA 17112
      • Phone: (717 )585-0010

      Conclusion

      Boston has always had a strong mix of tech and marketing talent, so it’s not surprising to see so many companies here leaning into generative AI and how it’s reshaping search. What stands out across the board is that no one’s treating this like a minor update to SEO. It’s a shift. The way people find information is changing, and these teams are figuring out how to meet that moment without getting lost in the noise.

       

      Some are taking a deeply technical approach, while others are blending creative strategy with AI-driven structure. Either way, they’re all working on the same problem from different angles: how to make content show up when people aren’t searching the old way anymore. Whether it’s tuning metadata for LLMs, adjusting language so machines understand it better, or just building workflows that keep up with the pace of change, it’s clear that this space is evolving fast. And Boston’s companies are in the thick of it.

      AI Summary